Daphne Gray-Grant , a.k.a The Publication Coach, sends out a weekly Power Writing Tip which takes less than 2 minutes to read, yet highlights one aspect of powerful and persuasive writing in each email. The last two weeks she has focused upon cliche's, and cited one of my old Talking Points , Stop The Madness! Eliminating Corporate Fluff.

I have been a Power Writing subscriber for a while, and for a mere 2 minutes a week I'd suggest you check it out too. in this age of electronic emails/texts and Powerpointing, the power of the written word is often ignored.